Black Friday Planning In July?! | The Full Inbox

In this episode, Peyton Fox discusses the importance of planning for Black Friday in July. She provides a checklist of things to do to set yourself up for success, including auditing past email performance, getting creative with promotions and subject lines, checking out what competitors did in previous years, focusing on email deliverability and authentication, and prepping assets and visuals for Black Friday. Planning ahead and taking these steps can help ensure a successful Black Friday sale. 00:00 Planning Your Black Friday in July 01:01 Auditing Past Email Performance 04:52 Analyzing Competitor Strategies 06:39 Building Trust with Inbox Providers 09:23 Preparing Visual Assets for Black Friday Join The Idea Inbox: ⁠https://theideainbox.com⁠ My Article on Spam: https://community.klaviyo.com/show-tell-27/get-out-of-spam-our-go-to-steps-for-domain-reputation-repairing-4091 For more insights and personalized advice, visit ⁠⁠⁠⁠⁠Spark Bridge Digital⁠⁠⁠⁠⁠, and reach out to Peyton at ⁠⁠⁠⁠⁠peytonfox@sparkbridgedigital.com⁠⁠⁠⁠⁠ for any feedback.