This is the flagship I was itching to test: 1440p at 540Hz, plus a 720Hz mode that’s actually real. The coating and black level performance in bright rooms is the best I’ve seen, and the tandem OLED brightness jump is genuinely noticeable. Realistically, I’d buy it for the 1440p 540Hz mode—720Hz at 720p is wild, but the image takes a big hit.