#640 Ever wondered how entrepreneurs are using live online events to build authority and sign high-ticket clients — without needing a massive audience? In this episode, host Brien Gearin sits down with Melissa Ng, founder of Amprofy, a company that helps coaches, consultants, and service providers grow their businesses through challenges and virtual workshops. Melissa shares how she turned her own e-commerce success into a seven-figure coaching business, then built Amprofy to help others do the same. She breaks down the anatomy of a high-converting online event, the common mistakes entrepreneurs make, and how to leverage AI, storytelling, and smart automation to boost engagement and conversions! What we discuss with Melissa: 0:00 Introduction & The Power of Online Events 3:33 Melissa’s Entrepreneurial Journey 7:14 Building a Coaching Business with Online Challenges 11:04 Defining Online Events and Challenges 14:45 Workshop Structures & Delivering Value 21:00 Audience Building and Conversion Strategies 27:00 Marketing, Promotion, and Getting Attendees 34:00 Automation, AI, and Event Follow-Up 41:00 Team Structure, Offers, and Pricing 48:00 Common Pitfalls, Storytelling, and Closing Thoughts Thank you, Melissa! Check out Amprofy at Amprofy.com: https://amprofy.com/ Follow Melissa on Instagram: https://www.instagram.com/mellayng/ and LinkedIn: https://www.linkedin.com/in/melissamn/ To get access to our FREE Business Training course go to MillionaireUniversity.com/training (https://www.millionaireuniversity.com/training). And follow us on: Instagram (https://www.instagram.com/millionaire_university_mu/) Facebook (https://www.facebook.com/MillionaireUniversityMU/) Tik Tok (https://www.tiktok.com/@millionaireuniversity_mu?lang=en) Youtube (https://www.youtube.com/channel/UCyG31bPcrqhbjvGsuz-JaXw) Twitter (https://twitter.com/Millionaire_Uni) To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors (https://www.millionaireuniversity.com/sponsors) . Want to hear from more incredible entrepreneurs? Check out all of our interviews here (https://www.millionaireuniversity.com/podcast) ! #entrepreneurship #onlineevents #virtualevents #brandauthority #highticketclients #sellonline

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