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How to Get Your Product on the Store Shelves of a Big-Box Retailer | Jay Yung

42 views· 4 likes· 38:24· Nov 13, 2025

#672 Ever wondered what it really takes to get your product off a folding table and onto the shelves of Walmart, Costco, or Target? In this episode, host Brien Gearin sits down with retail expert Jay Yung, founder of Evergreen Retail Solutions, to break down the real path from farmer’s market tables to national store shelves. Jay shares how he went from running a surf shop in Hawaii to managing hundreds of millions in inventory at Walmart, and now uses that experience to help brands scale through smart pricing, packaging, supply chain strategy, and retail partnerships. From navigating buyer expectations to avoiding costly mistakes in inventory and margins, Jay explains what separates products that land big-box deals from those that quietly disappear. Whether you have a product in early development or you’re already selling online, this episode is a masterclass in getting retail-ready and scaling responsibly! What we discuss with Jay: 0:00 From Idea to Shelf: The Retail Dream 3:50 Jay's Journey: From Hawaii to Walmart 7:40 Inside Walmart: Lessons from the Toy Department 11:30 Scaling Up: Transitioning from Corporate to Consulting 15:20 The Art of Product Positioning and Inventory 19:10 Cracking the Code: Cost Structure and Packaging 23:00 Innovation in Hardware: Solving Real Problems 26:50 Growth Strategies: Local Markets vs. Big-Box Stores 30:40 Risk, Resilience, and the Power of Patience 34:30 Branding, Messaging, and Staying on Point Thank you, Jay! Check out Evergreen Retail Solutions at ⁠Evergreen-RS.com⁠: https://www.evergreen-rs.com/ Follow Jay on ⁠LinkedIn⁠: https://www.linkedin.com/in/jay-yung-9b69591a/ To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training (https://www.millionaireuniversity.com/training)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: Instagram (https://www.instagram.com/millionaire_university_mu/) Facebook (https://www.facebook.com/MillionaireUniversityMU/) Tik Tok (https://www.tiktok.com/@millionaireuniversity_mu?lang=en) Youtube (https://www.youtube.com/channel/UCyG31bPcrqhbjvGsuz-JaXw) Twitter (https://twitter.com/Millionaire_Uni) To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors (https://www.millionaireuniversity.com/sponsors) . Want to hear from more incredible entrepreneurs? Check out all of our interviews here (https://www.millionaireuniversity.com/podcast) ! #entrepreneurship #retail #retailer #productbusiness

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