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How To Scale An E Commerce Store Doing SMMA

90 views· 9 likes· 17:01· Jun 6, 2024

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Want Me To Run Your Ads For You? https://www.socialboostmedia.us/ In this episode, Lucas Keeler sits down with Andre, the founder and CEO of hologrowth.com, to discuss how to effectively scale an e-commerce store using social media marketing. Andre shares his three-layer growth system, which has been instrumental in helping numerous e-commerce brands achieve rapid and sustainable growth. My Instagram: https://www.instagram.com/lucas.keeler My Twitter: https://twitter.com/LucasKeeler2 Andre's Social Links: Hologrowth: hologrowth.com Instagram: https://www.instagram.com/andrej.tuma/?hl=en Youtube: https://www.youtube.com/@UC8lPxnBCSjGBbGJSgusPD5Q 0:00 - Intro 0:10 - Introduction to Lucas Keilar and Andre from Holla Growth 0:39 - Overview of Andre's business and services 1:09 - Explanation of the three-layer growth system 1:36 - First layer: Conversion rate optimization 2:00 - Importance of optimizing the website for traffic 2:32 - Second layer: Getting the right traffic 3:02 - Using meta ads and Google ads for traffic acquisition 3:26 - Identifying the target audience and dream buyers 3:41 - Importance of average order value (AOV) and customer lifetime value (CLV) 4:05 - Impact of rising advertising costs on profitability 4:35 - Strategies for increasing AOV and CLV 5:00 - Importance of customer retention for business longevity 5:25 - Balancing between high AOV and CLV for profitability 6:17 - Challenges of productizing services for e-commerce 7:09 - Differences in business needs and bottlenecks 7:36 - Adaptability to changes in the e-commerce industry 8:00 - Using AI for business processes 9:15 - Benefits of AI in research and onboarding 10:26 - Automating research with AI tools 11:21 - Streamlining onboarding processes with AI 12:14 - Pricing strategies for social media marketing services 13:07 - Transitioning from performance-based to retainer fees 14:16 - Retainer pricing structure and client revenue targets 15:17 - Ideal client revenue range for best results 16:11 - Discussion on pricing models and client onboarding 16:34 - Andre's contact information and social media handles 16:56 - Call to action and links to Ascension 17:00 - Outro

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