The REAL Design THINKING Step To INFLUENCE Leaders // Sara Musgrove

Stop letting internal politics and your boss's ego stall your best work! When facing a difficult manager who prioritizes their own perception over the end-user, simply presenting data won't work. In this clip, Sara shares the crucial, often-missed storytelling step from design thinking that lets you ground your website or product pitch in real user insights. You'll learn exactly how to package compelling, empathetic user stories—like that of "Joseph out in the field"—to pivot your boss's thinking. Master this technique, and you'll be able to frame your solutions in a way that aligns with your boss's need for success or validation, making them eager to approve your user-centered design and finally get your project moving. #DesignThinking #StorytellingInBusiness #Leadership #UserInsights #BusinessDevelopment #TheJump ================================= My Books ================================= ~ Get The Jump: From Chaos to Clarity for Your Striving Small Business // https://amzn.to/46F6QnI ~ Explore // https://www.jasonscottmontoya.com/jump ~ Get Path of the Freelancer: An Actionable Guide to Flourishing in Freelancing // Amazon // https://amzn.to/4m52IBA ~ Explore // https://www.pathofthefreelancer.com/ ================================= Equipment & Software - Affiliate Links ================================= ~ Riverside // Recording & Editing Platform // https://riverside.fm/?utm_campaign=campaign_2&utm_medium=affiliate&utm_source=rewardful&via=jason-montoya ~ Camera // AverMedia PW513 Webcam // https://amzn.to/4jqTDSF ~ Microphone // FIFINE Dynamic Microphone // https://amzn.to/46Ih8mQ ~ Fixed Lights // Amazon Bluetooth Recessed Lights // https://amzn.to/4jeqSbw ~ Light Diffuser Fabric // https://amzn.to/4jl4wVW ================================= Disclaimer ================================= Some links in this description are part of an affiliate program, which means I earn a commission if you click and make a purchase, helping me produce more great content like this!