why YOUR story matters 🩷 printing apparel & small business studio vlog

Why is storytelling the most powerful tool for your small business? In today’s studio vlog, I’m taking you along for a "real" day of production and strategy. We’re heading out to pick up supplies, breaking down the costs of creating custom apparel, and finishing with a deep dive into why your personal story matters more than any "sell-out" post. 🎨 Connect with me: Instagram - https://www.instagram.com/hanmade.art.studio Website - https://www.hannahashman.co.uk Substack - https://creativebecoming.substack.com/ Chapters: 00:00 - Introduction: Designing a New Hoodie 01:00 - Marketing During "Quiet Moments" in Business 02:35 - Picking Up Supplies: MDP & BTC Activewear 04:09 - Cost Breakdown: Materials & Wholesalers 05:03 - Back in the Studio: Setting Up for Production 06:36 - xTool M1 Tutorial: Designing for Vinyl Cutting 06:51 - The Power of Brand Storytelling 08:11 - Building Story Arcs & Using Notion for Strategy 08:42 - Staying Authentic: Why Your Personality is Your Strength 09:32 - The Making Process: Heat Pressing the Design 10:59 - Final Reveal: "Supporting Artists & Makers" Hoodie 11:24 - Closing Thoughts & Studio Wrap-Up This video and description contain affiliate links. If you click on one of the product links, I’ll receive a small commission at no extra cost to you. This helps support the channel and allows me to continue to make videos like this. Thank you for the support!