SEOTesting: Interview with Nick Swan - Building Tech in the UK, SEO Testing Best Practices & Life

Chat with Nick Swan from SEO Testing: https://seotesting.com/ Nick and I have been chatting on LinkedIn for the past year and finally decided to document the chats we've been having about SEO, SaaS and SEO testing. These are the sort of conversations we've been having anyway, and it was great to sit down with Nick to discuss his journey. Hopefully, you enjoy it too! NOTE: This was recorded before Google's API leak - otherwise, our ranking factor conversations would have been very different! Timestamps: 00:00 Intro to SEOTesting 1:16 Journey into SEO 3:38 The problem with tracking SEO 6:17 What is SEO Testing? 8:37 What moves the SEO needle? 12:21 Iterating SEO Testing 16:04 SEOTesting customers 17:01 Finding product-market-fit 18:16 Growing SEOTesting 20:28 Challenges growing SaaS 24:06 SaaS growth channels 29:58 Link building strategies Squarespace SEO Plugin: https://www.seospace.co/squarespace-seo-plugin/?utm_source=Description&utm_medium=YT&utm_campaign=Video&utm_id=YouTube Squarespace SEO services: https://www.seospace.co/hire-us To book a discovery call with my SEO agency, use this link: https://calendly.com/rough-water-media/squarespace-seo-discovery-call Instagram: https://www.instagram.com/seospace_/