Description: This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your business and give you handy tips for the “big 3:” Facebook, Twitter and LinkedIn. You may be surprised to learn that Facebook is less important than you’ve been told and LinkedIn may be more important. Key Takeaways Include: -How to use Facebook to create awareness for your business. -How businesses are using Twitter to connect with constituents. -Why businesses must be LinkedIn to be fully connected -Powerful no-cost or low-cost tools to manage your social media presence. Presenter is Kiersten Hill of Firespring!

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