Description: Is your business active on social media? Are you trying to find the balance between content creation and customer support? Not sure where to start? We’ve all been there. We’ll dive into the importance of using social media platforms as an avenue for marketing, targeting new customers, retaining current customers, sales, and customer support. Key takeaways include: -Managing your social media presence -Tracking social analytics -Finding your balance in social media content -Adjusting your social media presence for your growing business Presenter is Alyssa Wintz of ALLO Communications

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