How I'd Grow My Service Business to $1M in 2025 (Without Trading Time for Money)

Work with me: https://altagency.com/pgs?video=t7PGqAkV2zE Get my free weekly advice: https://get.altagency.com/newsletter?video=t7PGqAkV2zE ———————————— 💥Let’s keep the conversation going and dive deeper into the topics of this video in the comments below! — — — — 🚀 Ready to add more leveraged and profitable income streams like training, consulting, and digital products to your agency? See how we can help 👉 https://altagency.com/pgs ———————————— 🔥 The Secret Behind Service Businesses That Doubled Revenue While Working Less in 2023 While most service businesses struggled with longer sales cycles and shrinking margins last year, a small group of owners discovered something different. They broke 3 "sacred rules" of running a service business - and their revenue exploded. In this video, I reveal: - The counter-intuitive way to 3x your profit margins - Why working more hours is actually killing your growth - The exact system I'd use to build a million-dollar service business in 2025 - How one client deleted 80% of their services and doubled revenue - The 4-phase roadmap to scale without trading time for money Based on data from 800+ service businesses we've helped transform, I'll show you the exact framework that's working right now to build a business that serves you, not traps you. ———————————— Follow Me On: https://www.instagram.com/gregoryjhickman/ https://www.linkedin.com/in/gregoryjhickman/ ———————————— My Story: ☉ 2004-2013: Spent a decade in traditional agencies, working with clients like Pepsi, AT&T, and NY Jets. This was with both agencies and boutique firms before finishing client side at Cabela’s where I hired and managed large and boutique agencies to execute our strategies. Started my own agency on the side. ☉ 2014: Sold my house, quit my job proposed to my now wife, and went all in on my first my first agency. Failed miserably. ☉ 2015-2017: Pivoted and launched [System. ly](), a marketing automation firm. Grew to about $60-$70k/month serving clients like Dan Martell, Jasmine Star, and Chris Ducker but felt trapped in the traditional agency model that I had just escaped. My mentor Dan told me to get out of the agency model and I did. ☉ 2017: In Feb, accidentally stumbled upon the AltAgency™ model selling my first training and consulting offer. That offer hit a 7-figure run rate in 11 months. Wound down agency revenue to a small number of manageable clients to stay sharp. ☉ 2018-2019: Hit first of many six-figure months with 40%+ profit margins using the new model. ☉ 2020-2022: Doing $1M+ per year but team grew, margins shrank. The stress was overwhelming with constant pressure. Something had to change as I was falling out of love with how we did things. ☉ 2023: Downsized my team, and engineered our business model and my schedule for profit, fun, and freedom. Best profit year to date (47%), took home mid-6-figures in income, working 25 hours a week and clients have been the most happy since we started. ☉ 2024: Team is lean, fun, and highly profitable and doing high 6-figures in income/profit working 3-4 days per week. I take both my kids to and from school every day, mountain bike on Wednesdays and Fridays, and enjoy multiple family vacations each year. I make these videos to share how the AltAgency™ model works for me and how it’s helped over 800+ other agency owners and service providers escape the trap of the traditional agency. I want to show you how to build a wildly profitable business that gets you paid for your expertise and that serves you, not consumes you. Let’s blaze a new trail together, Greg ———————————— ⌚️Timestamps 00:00 Focus on foundational business time, energy, money. 03:30 Focus on energy management, not time management. 08:34 Sell outcomes, not deliverables; improve alignment, results. 09:51 Market gap exists for lower-cost strategy-focused solutions. 16:13 Affordable options allow customers to test expertise. 19:12 Build down to scale up your business. 22:46 Achieve work-life balance with our business program. 23:34 Watch video for multi-revenue stream details.