What the Heck is My Brain Doing to Blindside Me Now? | The Only Three Questions That Still Count

To buy your copy of The Only Three Questions That Still Count: Investing By Knowing What Others Don't, visit https://www.amazon.com/Only-Three-Questions-Still-Count/dp/1394318839. Ken Fisher, Founder, Executive Chairman, and Co-Chief Investment Officer of Fisher Investments, explores the third key question from his updated book, The Only Three Questions That Still Count: What the heck is my brain doing to blindside me now? Ken explains that our brains are still wired for a bygone era, leading to behavioral pitfalls like overconfidence, accumulating pride and shunning regret, which can be detrimental to investing success. He highlights that while overconfidence was beneficial for our ancestors (like a Stone Age hunter), in investing, it leads to underestimating the market, which he calls "The Great Humiliator." Ken advises that instead of accumulating pride from successes and shunning regret for failures, investors should do the opposite. By viewing successes as lucky and failures as learning opportunities, investors can build their human capital and improve their decision-making over time. For more of Ken Fisher's thoughts on the markets, visit us at https://www.fisherinvestments.com. To make sure you never miss an update, subscribe to our channel: https://www.youtube.com/@fisherinvestments?sub_confirmation=1. Have any feedback on this video? We would greatly appreciate if you could complete this 1-minute survey: https://fi.co1.qualtrics.com/jfe/form/SV_6Vw1ezlogR044S2?VideoCode=KFWeekly18Nov2025. Want to learn more about the insights and support our clients enjoy? Explore Fisher Investments' free educational webinars: https://www.fisherinvestments.com/en-US/insights/webinars. To learn more about Fisher Investments’ reviews of markets and financial topics, download the Fisher Market Insights Mobile App, available for iOS on the App Store (https://apps.apple.com/us/app/fisher-investments/id1169932255) and for Android on Google Play (https://play.google.com/store/apps/details?id=com.fisher.investments&hl=en_US). Connect with Fisher Investments on: • Facebook - https://www.facebook.com/FisherInvestments • X - https://twitter.com/fisherinvest • LinkedIn - https://www.linkedin.com/company/fisher-investments • Instagram - https://www.instagram.com/fisher.investments • TikTok - https://www.tiktok.com/@fisher_investments You can also follow Ken Fisher here: • Facebook - https://www.facebook.com/KenFisher.FisherInvestments • X - https://twitter.com/KennethLFisher • LinkedIn - https://www.linkedin.com/in/ken-fisher/ • Instagram - https://www.instagram.com/kenfisher_fisherinvestments/ Investing in securities involves a risk of loss. Past performance is never a guarantee of future returns. Investing in foreign stock markets involves additional risks, such as the risk of currency fluctuations. The foregoing constitutes the general views of Fisher Investments and should not be regarded as personalized investment advice. Nothing herein is intended to be a recommendation. The opinions expressed are subject to change without notice.