In this video, I’m basically asking the only real question anyone has right now: what is going on at Coachella 2025. I break down the “rich vs. poor” Coachella experience like it’s the Influencer Hunger Games—because the gap between VIP fantasyland and regular-people survival mode is getting ridiculous. From the way influencer culture turns a music festival into a content farm, to how “being seen” somehow becomes more important than seeing the artists, I’m unpacking the chaos in real time. I also zoom out and talk about what Coachella has turned into culturally: a pop culture moment that exposes status, clout, and who’s actually having fun versus who’s just performing fun for TikTok. The takeaway is simple: the festival isn’t just a festival anymore—it’s a branding Olympics, and not everyone is competing with the same resources. If you’ve been watching the headlines and feeling confused, same. That’s why I’m putting the mess in order.