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↳ Hootsuite
Hootsuite is expensive and, for our use case, it didn’t justify it. The UI felt dated and inconsistent, scheduling felt more limiting than Buffer, and we still ran into the same platform/API constraints (TikTok formatting, Instagram file size errors, and missing YouTube Shorts fields).
Buy on Efficient
You'll be taken to Efficient to complete your purchase.
Pros
- +Built for teams that need approvals, permissions, and reporting
- +Feature-rich for enterprise-style workflows
Cons
- -Starts around $99/month and required a credit card up front
- -Dated/archaic UI in parts of the product
- -Instagram file size error (same as we saw in Metricool)
- -TikTok caption formatting and thumbnail selection limitations
- -YouTube Shorts limitations: no thumbnail/description/tags
