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EfficientEfficient↳ Aircall (VoIP)

↳ Aircall (VoIP)

Aircall is another VoIP tool I reference as part of the ‘CRM as the hub’ approach. The point is simple: your CRM should ingest communication, and calls are a big part of that for many teams.

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Pros

  • +Popular VoIP choice for sales/service teams
  • +Supports the idea of centralizing communication around the CRM

Cons

  • -Needs proper integration and process mapping to avoid messy adoption

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