This VIRAL Hangover Cure Is Making MILLIONS Each Year!

In this episode I had the pleasure of sitting with the legends behind the wildly successful Hangover cure, Bae Juice: Tim O'Sullivan & Liam Gostencnik. Tim and Liam stumbled upon a goldmine when they learned about the hangover-fighting properties of Korean pears while in Korea with their other co-founder, Sumin Do. They quickly realised the potential for a business and new they had to get it out to consumers. After four years of bootstrapping the brand and selling 2.5 million units, the pair have raised $500,000 to crack the US market alongside a distribution deal in Woolworths, Dan Murphys and BWS. Their mission of providing a natural hangover cure. Their journey is a testament to the power of innovation and perseverance in the world of entrepreneurship. In this episode: - How Tim learned about the powers of the Korean Pear Juice on a chance trip to Korea. - How they negotiated an exclusive partnership with the Korea's largest pear distributor before even launching the brand. - The simple change in messaging that turned around the brands fortunes and SKY-ROCKETED sales! - How going door to door at local IGA Supermarkets spring-boarded their retail success (they are now in over 3500 stores across Australia!) - Why you're probably NOT DOING ENOUGH to get your brand off the ground and the honest advice that changed everything for them. - The hilarious content marketing strategy the boys have used to make their brand go viral on social media and how you can steal their strategy. - How they secured investment to take the brand international. - What it's like to see Bae Juice pop up all over NYC. - The exact strategy they use to get FREE PR coverage from a variety of different publications across ANY industry/niche. - Why MERCHANDISING is their biggest and MOST EFFECTIVE marketing expense! --- Apply to be mentored by Dylan to start & scale your own E-commerce brand (limited spots available!)👇 https://calendly.com/viralbrandbuilder/applyformentorship Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en TikTok: https://www.tiktok.com/@lifemoneyandlove Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q Follow me here👇 Instagram: https://www.instagram.com/dylanmullan TikTok: https://www.tiktok.com/@dylanmullan Follow the boys here👇 Instagram: https://www.instagram.com/drinkbaejuice/ TikTok: https://www.tiktok.com/@drinkbaejuice #ecommerce #shopify #business