Learn more: https://www.beetu.be/ Connect on LinkedIn: https://www.linkedin.com/in/davidellisgrowth/ _________ In this episode of Build in Public, we dive deep into what’s actually working on LinkedIn right now — not just for views, but for building a high-converting B2B pipeline. What's covered? 00:00 - Intro: How I generated multiple millions from LinkedIn 00:53 - What's covered in this video 01:28 - Who should be on LinkedIn 04:40 - Power of LinkedIn 06:25 - How to optimize your profile on LinkedIn 09:10 - What type of content should B2B businesses post on LinkedIn 14:30 - Why engagement is just as critical as posting 17:30 - Growing your ICP (ideal client profile) audience 20:30 - Personal profile vs. Company page: Which is better? 21:50 - Posting frequency: Quality vs quantity 23:15 - How can Busy Founders of Big Companies create content? 25:28 - What success actually looks like on LinkedIn 25:28 - Measuring LinkedIn Success (Key Benchmarks) 27:02 - Realistic Timeline: When to Expect Results 33:00 - Why Cold DMs Don't Work Anymore 35:17 - The AI Content Problem on LinkedIn 36:31 - Why Video Content Works Best Whether you're a founder, CMO, or just getting started with B2B content, this episode will give you a practical system to grow your influence and revenue using LinkedIn.

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