Learn more: https://www.beetu.be/ Connect on LinkedIn: https://www.linkedin.com/in/davidellisgrowth/ _________ How do you double your sales target while carving up the slopes in France? 🏂 📌 In this episode of Building in Public, we break down our Q1 2025 growth experiment—scaling marketing spend, improving lead quality, and optimizing our demand generation strategy. 🔍 Key Topics Covered: ✅ How we spent £9,000 on marketing and generated £63,000 in revenue ✅ Our plan to double high-ticket B2B sales in Q1 2025 ✅ The difference between Lead Generation vs. Demand Generation ✅ Why we changed our LinkedIn CTA from "Visit Website" to "Book a Call" ✅ How inbound leads are more qualified & convert at 40-50% ✅ Is our pricing too low? Analyzing our high close rates 💡 Don’t forget to like, comment, and subscribe for more real-time business growth stories! Timestamps: 00:00 Marketing Spend & Revenue Generated 00:44 Balancing Work while Snowboarding in the French Alps 01:40 Our plan to double high-ticket B2B sales in Q1 2025 03:21 Scaling Infrastructure Before Growth 05:30 Targets Achieved in January 2025 07:57 High-Quality Leads & Strong Close Rates 09:54 Demand Generation vs. Lead Generation 11:50 Scaling Sales Calls & Delegation 13:50 Sales Calls = Content Strategy Goldmine 14:54 Marketing Results Aren’t Instant 16:00 LinkedIn Profile CTA Experiment 18:07 Are We Charging Too Little?

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