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EP #545 How This Campaign Pivoted and Raised $512,257 on Kickstarter | Prolo Ring

80 views· 5 likes· 33:53· Feb 26, 2026

🛍️ Products Mentioned (31)

Show Notes

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Fulfill Orders on Autopilot

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One-on-One Coaching

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Kickstarter Forum

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FREE Crowdfunding Course

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Killer Crowdfunding Tips

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Crowdfunding Demystified Podcast

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FREE Real Estate Crowdfunding Course

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FREE Equity Crowdfunding Course

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FREE GoFundMe Course

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FREE Podcasting Course

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FREE Blogging Course - Start a Blog

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Kickstarter Launch Formula - Course for Beginners

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Kickstarter Launch Formula

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Nonprofit Crowdfunding Explained

Available on crowdcrux

Real Estate Crowdfunding Explained

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Equity Crowdfunding Explained

Available on crowdcrux

Crowdfunding Personal Expenses

Available on crowdcrux

Blogging For Beginners

Available on crowdcrux

Podcasting For Beginners

Available on crowdcrux

Nonprofit Crowdfunding Explained

Available on crowdcrux

Real Estate Crowdfunding Explained

Available on crowdcrux

Equity Crowdfunding Explained

Available on crowdcrux

Crowdfunding Personal Expenses

Available on crowdcrux

Blogging For Beginners

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Podcasting For Beginners

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Perfect Podcasting Voice

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Finding My Birth Mother in El Salvador:

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Discover How to Smash Your Kickstarter Goal

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How to Build an Online Store & Sell Products Online

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Kickstarter Launch Formula

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Fulfill Orders on Autopilot ► https://www.fulfillrite.com Book a Coaching Call ► https://www.crowdcrux.com/coaching iTunes: https://www.crowdcrux.com/itunes Show Notes: https://www.crowdcrux.com/ep-545-how-this-campaign-pivoted-and-raised-512257-on-kickstarter-prolo-ring/ You’ve seen crowdfunding campaigns raise millions. It looks simple. Until you launch. What do you do if you need to pivot, and fast? And can you still hit six figures… even after making big changes? In this episode of the Crowdfunding Demystified podcast, I talk with Joey Cheng, creator of Prolo Ring, a futuristic ring mouse that raised over $512,257 from 891 backers on Kickstarter. But here’s what makes this story powerful: Even with that background, the launch didn’t go as expected, and he had to pivot. If you’re preparing for a Kickstarter launch, this episode will open your eyes to what really drives funding. This isn’t theory. It’s a battle-tested crowdfunding strategy from a real six-figure campaign. Tune in and take notes. ★★★★ Sponsors ★★★★ Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Email them: open@fulfillrite.com ★★★★ Join the Community ★★★★ Kickstarter Forum: http://www.kickstarterforum.org FB Group: https://www.facebook.com/groups/kickstarterforum Crowdfunding Demystified Podcast: http://www.crowdcrux.com/itunes Crowdfunding Tips Newsletter ► http://www.crowdcrux.com/newsletter ★★★★ Connect with Salvador Briggman ★★★★ Discover How to Smash Your Kickstarter Goal ► https://www.crowdcrux.com/masterclass Book a Coaching Call ► http://www.crowdcrux.com/coaching Instagram: https://instagram.com/crowdcrux/ Personal Instagram: http://instagram.com/sbriggy/ Twitter: http://www.twitter.com/sbriggman ★★★★ Courses and Training ★★★★ FREE Crowdfunding Course: http://www.crowdcrux.com/crowdfunding FREE Real Estate Crowdfunding Course: http://www.crowdcrux.com/realestatecourse FREE Equity Crowdfunding Course: http://www.crowdcrux.com/equitycourse FREE GoFundMe Course: http://www.crowdcrux.com/gofundmecourse FREE Podcasting Course: https://www.crowdcrux.com/freepodcastingcourse FREE Blogging Course - Start a Blog: http://www.crowdcrux.com/freebloggingcourse Kickstarter Launch Formula - Course for Beginners: http://www.crowdcrux.com/udemypromo How to Build an Online Store & Sell Products Online - https://www.udemy.com/course/online-store-ecommerce-shopify/?referralCode=5559541C450BC133E7FD ★★★★ Audio Books ★★★★ Kickstarter Launch Formula: http://www.crowdcrux.com/kickstarteraudio Nonprofit Crowdfunding Explained: http://www.crowdcrux.com/nonprofitaudio Real Estate Crowdfunding Explained: http://www.crowdcrux.com/realestateaudio Equity Crowdfunding Explained: http://www.crowdcrux.com/equityaudio Crowdfunding Personal Expenses: http://www.crowdcrux.com/gofundmeaudio Blogging For Beginners: http://www.crowdcrux.com/bloggingaudio Podcasting For Beginners: http://www.crowdcrux.com/podcastingaudio ★★★★ Books and Guides ★★★★ Kickstarter Launch Formula: http://www.crowdcrux.com/kickstarterforum Nonprofit Crowdfunding Explained: http://www.crowdcrux.com/nonprofit Real Estate Crowdfunding Explained: http://www.crowdcrux.com/realestate Equity Crowdfunding Explained: http://www.crowdcrux.com/equity Crowdfunding Personal Expenses: http://www.crowdcrux.com/personalcrowdfunding The Perfect Podcasting Voice: https://amzn.to/3nFpK7g Blogging For Beginners: http://www.crowdcrux.com/bloggingbook Podcasting For Beginners: http://www.crowdcrux.com/podcasting Little Thumb of America: Finding My Birth Mother in El Salvador: http://www.crowdcrux.com/findinghome Salvador “TK” Briggman This post contains affiliate links. #kickstarter #proloring #crowdfundingdemystified #salvadorbriggman

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