Great question - even if we say so ourselves. There's so much rubbish people put up online nowadays, it's hard to stand out - particularly if you have something worthy to say. Creating a brand online on LinkedIn is a great way to bring people to you, and showcase your knowledge if you want to get a job. So this week on #CareerCarePackage #CardsAgainstInsanity we're digging into the MANY questions we have around this - to help you create a powerful, memorable, and not nonsensical personal brand. Instead of posting spammy stuff just for the sake of it, we're going to look at a more strategic approach. We'll go back to the basics of why you want to do post, what problems you solve when you post and how often you should post. So instead of making a story out of the toast that you had for breakfast, you can serve up a tasty treat to your audience instead. Join us 12pm, 12/11 Melbourne time. Why? Because it's rant time.

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