The "PatSumer" Trend is Popping off in 2026: Why L’Oréal is Betting Millions on Scar Care

Is the "PatSumer" trend changing skincare forever? Today, we’re diving into L’Oreal’s massive 2026 investment into Skin Longevity and why Scar Care is officially the new "anti-aging." From the viral "Pat Sumer" aesthetic to L’Oreal’s latest biotech acquisitions, the beauty industry is shifting from surface-level fixes to deep cellular regeneration. In this video, we break down what this means for your routine and the future of the beauty market. For more beauty trends, check out our full 2026 beauty trends forecast: https://youtu.be/k4SvG6gcvuA?si=9oOMKfDt2T6bP4z2 #BeautyTrends2026 #PatSumer #LOreal #SkinLongevity #skincare Links & Social Media: Get all product and episode details: https://breakingbeautypodcast.com/episode-recaps/ 🇺🇸Shop, and follow, our USA Amazon storefront for even more deals! https://www.amazon.com/shop/breakingbeautypodcast 🇨🇦Shop, and follow, our Canadian Amazon storefront for even more deals! https://www.amazon.ca/shop/breakingbeautypodcast Join the Breaking Beauty community: Instagram: https://www.instagram.com/breakingbeautypodcast/ Tiktok: https://www.tiktok.com/@breakingbeautypodcast Facebook Group: https://www.facebook.com/groups/1401081996684767 Substack Signup: https://substack.com/@breakingbeautypodcast Podcast Hotline: 1-844-227-0302 Hosts: Carlene Higgins: https://www.instagram.com/carlenehiggins/?hl=en and Jill Dunn: https://www.instagram.com/jilldunnbeauty/ Theme song, used with permission: Cherry Bomb by Saya: https://open.spotify.com/artist/5M60ox9b9C4RSPOYYQLTae?si=5fTy2nnTSCS-VsPrBl4hpg Produced by Dear Media Studio: https://dearmedia.com/ More about our podcast: “If you're going to trust anyone's beauty expertise, make it Breaking Beauty's founders, Jill Dunn and Carlene Higgins” - ELLE.com Get ready with us! We’re Jill and Carlene, two longtime beauty editors who have seen it all and swatched it all, and now we’re here to tell you what’s good every single Wednesday. Whether you’re searching for the latest insider-fave foundation, building a gimmick-free skincare routine, or interested in learning tips from the absolute best talent in the beauty biz, tune for epic guests like Makeup By Mario, skincare guru Dr. Shereene Idriss and breakthrough people who are moving the needle in beauty today: everyone from celebs like Hailey Bieber and Tracee Ellis Ross to creators like Jackie Aina and Mikayla Nogueira. Plus, don’t miss our monthly #DamnGood reviews of trending drugstore and spendy finds that are worth the $$$ – you’re glowing already!