The Truth About Making LEGO Content in 2026

🛒 Support the channel by shopping through our LEGO Store affiliate link: 👉 http://blockpartyuk.shop (I earn a small commission if you buy) Subscribe 👉 https://bit.ly/subBlockParty Join 👉 https://bit.ly/joinBlockParty First time here? 👉 https://bit.ly/newToBlockParty Making LEGO content looks easy. Film a few builds. Post a couple of videos. Hope the algorithm does the rest. That’s… not how it works. In this video, I break down how to become a LEGO content creator in 2026, based entirely on what actually worked for us. In our first full year focusing properly on LEGO content, we: - Got 40+ million views across YouTube, TikTok and Instagram - Built audiences of 35,000 on YouTube, 60,000 on TikTok, and 10,000 on Instagram - Generated £60,000+ from ads, brand deals, Patreon and affiliate links And LEGO content is now my main job, with the Football Manager and travel channels fitting around it. This video isn’t theory. It’s not “how I’d do it differently”. And it’s definitely not a get-rich-quick guide. It’s the honest reality of: - Building an audience before monetisation - Posting consistently (and a lot) - Learning through volume and reps - Packaging content properly (titles, thumbnails, hooks) - Growing on YouTube, TikTok and Instagram in 2026 - And why confidence on camera only comes from practice If you’re a LEGO fan thinking about starting content - or you’ve already started and want to take it more seriously — this video is for you. 👍 If this helped, give it a like 📩 Drop questions in the comments - I do read them 🧱 Subscribe for LEGO builds, reviews, LEGO City updates & livestreams 🔥 Support the LEGO City Expansion on Patreon! → https://www.patreon.com/BlockPartyUK Join our LEGO Discord here 👉 https://discord.gg/4NRK9HgyD2 Support the channel by shopping using our affiliate links: - LEGO Store 👉 https://blockpartyuk.shop - Amazon 👉 https://amazon.blockpartyuk.shop - Brick Prize Draws 👉 https://brickprizedraws.com/blockparty - Wicked Brick 👉 https://wickedbrick.blockpartyuk.shop - Game of Bricks 👉 https://gameofbricks.blockpartyuk.shop Find our other channels here 👉 https://linktr.ee/blockpartyuk For business enquiries, contact 👉 kevin.mgmt@ritualnetwork.com Subscribe to Block Party for more LEGO unboxings, reviews, and rankings! 🔔 Links posted may be affiliate links. The Truth About Making LEGO Content in 2026 The Truth About Making LEGO Content in 2026 The Truth About Making LEGO Content in 2026 #LEGO #AFOL #BlockParty