Curious vs. Limited Thinking | The Shoe Business | Episode 5

In this episode, we dig a little deeper to uncover the brand's core values. Where did we start? Why did we start? The journey continues. BONUS archive footage (at the end) of my and my cuz Dylan Earl singing a tune out on Town Lake running trail:-) For shoes, check out: https://atreyu.com/ For supplemental auditory goodness, check out the podcast "Keep Going" with Steve Sisson and John Schrup HERE: https://open.spotify.com/show/3VL3EE6UdUKil7Tc7mzCL9?si=74d75cf6660a497f Series Description: In 2019, Michael Krajicek, a sober age-group triathlete, former hot dog salesman, and gigging musician decided to create a shoe brand called Atreyu that embodies the spirit of his values: simplicity, creativity, and athletic performance. This first-person vlog offers a behind-the-scenes look at the world he created to inspire and inform athletes, entrepreneurs, and goal-setters. Thank you for watching and your feedback! _michael