2024 Colorway Sampling | The Shoe Business | Episode 10

The Atreyu Run club decided to name our 10-mile Wednesday run around Town Lake the "full bird", Michael shoes off his coffee setup and new colorway designs for 2024. Thank you for watching! For shoes, check out: https://atreyu.com/ Episode Timestamps: 00:00 intro 00:10 "full bird" around Town Lake AKA Lady Bird Lake in Austin, TX 02:50 hello from my morning commute 04:00 Making a latte with my home coffee setup 06:30 in the office and talking colorway samples for 2024 17:30 quick overview of manufacturing timelines 21:00 outro For supplemental auditory goodness, check out the podcast "Keep Going" with Steve Sisson and John Schrup HERE: https://open.spotify.com/show/3VL3EE6UdUKil7Tc7mzCL9?si=74d75cf6660a497f Series Description: In 2019, Michael Krajicek, a sober age-group triathlete, former hot dog salesman, and gigging musician decided to create a shoe brand called Atreyu that embodies the spirit of his values: simplicity, creativity, and athletic performance. This first-person vlog offers a behind-the-scenes look at the world he created to inspire and inform athletes, entrepreneurs, and goal-setters. Thank you for watching and your feedback! _michael