The Greatest App Growth Hack in the World 🚀

In this episode, Ben from Adapty.io interviews Steve Young to share practical strategies for growing mobile apps without relying on massive marketing budgets. Learn how indie developers and small teams can boost downloads and revenue using smart tactics like review prompts, lifetime offers, optimized paywalls, and ASO-driven strategies. They also discuss how to maintain momentum after launch, the value of niche vs. broad targeting, and why keyword research is key for App Store Optimization. You'll discover: ✅ Steve’s go-to growth hack for taking apps from 0 to thousands of downloads ✅ How to combine rating prompts, ASO, and lifetime offers for a high-impact launch ✅ The power of keyword-first app development and niche targeting ✅ What really works in paywall A/B testing (weekly vs. yearly, free trials, layout) ✅ The top app categories where short-term subscriptions drive the most revenue Whether you're launching your first app or scaling to the next level, this episode is packed with actionable insights. Learn more: LinkedIn: https://www.linkedin.com/company/adaptyio/ X (Twitter): https://x.com/AdaptyTeam Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development. Web2Wave eliminates the complexity with its innovative all-in-one platform: ✅ Powerful drag-and-drop quiz builder ✅ Streamlined payments ✅ Comprehensive analytics ✅ Smart A/B testing ✅ and more Launch high-performing web2app funnels in days, not months. Visit https://www.web2wave.com/ to create your web2app funnel for free. *************** Get training, coaching, and community: https://appmastersacademy.com/ Get your app audited: https://appmasters.com/audit/ CONNECT WITH US: Instagram: https://www.instagram.com/stevepyoung/ TikTok: https://www.tiktok.com/@stevepyoung Twitter: https://twitter.com/stevepyoung Facebook: https://www.facebook.com/AppMastersCo/ Blog: http://www.appmasters.com/blog ***************