How to A/B Test App Icons on iOS

App Icon A/B Testing in Xcode (Step-by-Step Tutorial) — Increase App Downloads with Better App Icons on iOS Apps! Wondering how to A/B test your iOS app icons to see which one drives more downloads? In this video, we break down everything you need to know — from Xcode setup to App Store Connect to running a real A/B test for your app icon. 👨‍💻 Joining me is Justin Allen, indie developer and member of our community, who shares a developer-friendly guide to set up multiple app icons A/B test. 📲 Whether you're a marketer or a dev, this guide helps you: ✅ Set up multiple icons in Xcode ✅ Configure and name them correctly ✅ Submit your build for A/B testing ✅ Use Apple’s native tools to see which icon performs best ✅ Test icons even during pre-order! This is the ultimate A/B testing tutorial for app icons—perfect for indie developers, app marketers, and anyone looking to boost their app store performance! 🔗 Learn more about Justin and his apps: https://logicalmagic.tech Follow him: https://x.com/JJAllenTech Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** Get training, coaching, and community: https://appmastersacademy.com/ Get your app audited: https://appmasters.com/audit/ CONNECT WITH US: Instagram: https://www.instagram.com/stevepyoung/ TikTok: https://www.tiktok.com/@stevepyoung Twitter: https://twitter.com/stevepyoung Facebook: https://www.facebook.com/AppMastersCo/ Blog: http://www.appmasters.com/blog *************** #appicon #abtesting #appicons