Podcasting is a great way to reach new audiences with your message. Being a podcast guest is a great way to borrow someone else's audience to generate leads for your podcast and business. Including guests on your podcast can add valuable perspective to your show. It's much more engaging for listeners to have multiple voices in conversation than just one person talking about a subject. In this session you’ll learn: * Why you should guest on other podcasts * How to find good guests for your show * How to prepare your guests to have a great show * How to make it easy for your guests to promote your show

YouTube Can Get You Discovered. But Can It Deliver?
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"Authenticity" Is Just Lack of Effort? (And Other Hot Takes)
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Does "Owning Your Audience" Confuse Reach With Trust?
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Do Podcast Ads Do More Harm Than Good?
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Should Podcasting Never Feel Like Hard Work?
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Building a Content Curation System, YouTube-First Podcasting, and Apple’s Improved Video
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