Best Day to Release a Podcast (Real-Life Data)

In this episode, I tackle the most common question: "What's the best day to release your podcast?" I start by examining data from the top 20 US podcasts and their release schedules. I also share insights from industry experts, including Rob Walsh from Libsyn, who suggests Tuesdays-Thursdays get the most downloads, with specific recommendations based on audience demographics. The key takeaway? While the data shows patterns, consistency matters most - pick a day you can stick with reliably, and that works for your specific audience. 📗 Read the article with full data and details, here: https://www.thepodcasthost.com/business-of-podcasting/best-day-of-week/ ⛏️ Visit the shows and tools mentioned, here: - Everyone's Talking Money - https://podcasts.apple.com/gb/podcast/everyones-talkin-money-money-secrets-nobody-tells-you/id957163760 - Libsyn - Libsyn.com - What happened to pizza at McDonalds? - https://podcasts.apple.com/gb/podcast/whatever-happened-to-pizza-at-mcdonalds/id1152856686 - Podcraft - https://podcasts.apple.com/gb/podcast/podcraft-how-to-podcast-craft-a-fantastic-show/id821720737 - Sparktoro - https://sparktoro.com/ - Rephonic Audience Graph - https://rephonic.com/graph 💡 Takeaways = Choose consistency over specific days - the most important factor is releasing on the same day each week = Monday appears popular among top shows, with Monday/Thursday being common for twice-weekly podcasts = Consider your audience demographics - business podcasts might work best Tuesday/Wednesday mornings for commuters, while podcasts for younger audiences could benefit from Thursday releases = Don't be intimidated by the frequency of top shows - weekly or even fortnightly schedules work fine for independent podcasters = Use tools like the Rephonic audience graph and SparkToro to see what other shows your audience listens to, then consider scheduling on different days to avoid direct competition Chapters: 0:00 What's the best day to release your podcast? 0:56 Data from the top 20 US podcast shows 2:00 Don't be intimidated by top shows' publishing frequency 3:18 Rob Walsh from Libsyn on the best days for downloads 4:45 Shanna from Everyone's Talking Money podcast 5:19 Brian Thompson from Whatever Happened to Pizza at McDonald's 5:48 Matthew McLean on consistency and timing strategy 7:06 Final thoughts on podcast release scheduling