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My App Store keyword growth hack (less is more)

12.0K views· 535 likes· 9:05· May 30, 2025

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Discover the simple App Store keyword strategy that helped my apps generate thousands in revenue and rank in the top 10 (all by focusing on less… not more). In this video, I’ll walk you through how I optimize metadata, avoid keyword stuffing and unlock a hidden field most developers overlook — ***IMPORTANT NOTE***: a lot of people are commenting that adding primary keyword to keywords field may not be good advice and primary keyword is not required in the description I’ve wrestled with whether the video stays published as I don’t want to provide false information But have come to conclusion this strategy has worked for me and video is framed as such. Examples are real world samples and the technique I use for all my apps Stay tuned because I think some further experimentation is required — Follow my journey here: Website: https://adamlyttleapps.com Twitter: https://x.com/adamlyttleapps Github: https://github.com/adamlyttleapps Instagram: https://instagram.com/adamlyttleapps TikTok: https://tiktok.com/@adamlyttleapps Substack: https://adamlyttleapps.substack.com #AppStoreOptimization #ASO #MobileApps

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