The Job that Now Makes Him $3.6M/Year…

#ad I’m proud to have Bizee sponsor this video. Their platform makes launching and managing an LLC straightforward, and it’s a service I genuinely believe in and recommend to anyone ready to start their business. https://bizee.com/?utm_source=youtube&utm_medium=content_sponsorship&utm_campaign=upflip Brian Batch never set out to become a restaurant owner, but life had other plans. After growing up in a tough family situation that forced him to be independent from a young age, Brian learned to adapt, create, and survive. Years later, while working at a small café in Texas, he met Ryan McElroy, who would later become his business partner and friend. When Ryan's wife was diagnosed with cancer, he had to step away from running the café, and Brian stepped up. What started as an employee covering for his boss turned into a life-changing partnership. Together, they launched Bird Bird Biscuit, a take-out restaurant that now generates $250K—$300K per month without spending a dime on marketing. In this episode, Brian shares how they built one of the most beloved restaurant businesses in Austin, why betting on a take-out model during COVID was their best decision, and how creative problem-solving shaped both his life and success as a restaurant owner. If you’re a restaurant owner (or hope to be one), Brian’s story is packed with lessons on adapting when it matters most and building something people love— one biscuit at a time. 💥 Most New Businesses Fail From Guessing 💥 UpFlip Accelerator gives you the system to launch faster and get clients sooner. 👉 https://www.upflip.com/accelerator Or start FREE with our quick-start trainings ↓ 🧽 How to start a $140k/month cleaning business - https://learn.upflip.com/cleaning-business-masterclass 🥤 How to start a $50K/month vending business - https://learn.upflip.com/the-vending-bootcamp-masterclass 🖌️ How to start a million-dollar painting business for under $1K - https://learn.upflip.com/how-to-start-a-painting-business-masterclass 🚛 How to start a $10k/month moving and junk removal business - https://learn.upflip.com/moving-and-junk-removal-masterclass 🔑 How to start a $8K/month mid-term rental business - https://learn.upflip.com/the-mid-term-rental-blueprint-masterclass 🏠 How to make $248K in tax-free profit from building and selling homes - https://learn.upflip.com/the-builders-blueprint-masterclass 🗺️ How to make $25K in one deal buying and selling land - https://learn.upflip.com/land-flipping-blueprint-masterclass OR… 🎓 Join UpFlip Academy to “copy-paste” the top million-dollar service businesses you can start in weeks and profit from in months - https://links.upflip.com/academy-yt More UpFlip Official Resources: 📕 FREE access to 137 Most Profitable Businesses - https://links.upflip.com/137-business-ideas-yt 🎙️ Follow the UpFlip Podcast - https://links.upflip.com/podcast-yt 📩 Join the UpFlip Newsletter - https://links.upflip.com/newsletter-yt 👉 Check out Brian’s business - https://www.birdbirdbiscuit.com/ Timestamps: 00:00 - Start 00:55 - Selling a million biscuits 02:02 - An unconventional childhood 02:35 - About the business 03:03 - Revenue and margins 03:47 - Kitchen tour 04:24 - From physical to online 05:04 - Startup costs and funding 06:20 - Tweaking the recipe… 1,000 times! 06:59 - Blessing in disguise 09:12 - Fan blitz 10:43 - Out of the freezer 11:18 - Monthly overhead 11:50 - When your body says "enough" 12:45 - Shaping the dough 13:13 - Blow people’s minds 14:16 - Seek out opportunities (always!) 15:42 - Manage as a team 16:22 - Systems for quality and consistency 17:33 - The pillars of success 18:10 - Disagreements are just conversations 19:27 - Advice to fellow entrepreneurs 19:53 - Book recommendations 20:34 - “Challenges are opportunities” 21:43 - Classics with a twist 22:21 - Staying motivated 23:06 - Love it? Work it. 23:58 - Tip on unlocking efficiency 24:45 - Keeping the fire (without the burn!) 25:49 - Outro #restaurant #restaurantbusiness #restaurantowner