How are you being tracked?

Dr Malcolm Campbell of the University of Canterbury' discusses the ways in which individuals are tracked, the type of data that is collected, who is collecting it and why. This talk was part of UC Discovery Day, where Year 12 students have a chance to experience a real university day at UC, choosing their own timetable and going to lectures, enjoying lunch with new friends and seeing what opportunities they enjoy. For information on study at UC's College of Science, visit http://www.canterbury.ac.nz/science/