Apple's oldest dream

The iPad Changed Everything → Check out Paperlike: https://paperlike.com/thisise/2603 Apple turns 50 this year. Most people say the Mac or the iPhone defines the company. I think it's the iPad — a product that conquered every industry it entered yet never fully answered the question of what it's for. From Steve Jobs sitting in a leather armchair in 2010 calling it "magical," to 71 million units a year, to a decline nobody saw coming, to the Apple Pencil rewriting its identity — the iPad might be the most honest reflection of how our relationship with technology actually played out. This is that story. M Y W A L L P A P E R S & W I D G E T S → Find them here: https://www.thisise.tech/store or JOIN the channel for perks: https://www.youtube.com/channel/UCKJgBJcJkc0Q4kZeGIyNTYA/join C O O L D I S C O U N T S → https://www.thisise.tech/discounts M Y N E W S L E T T E R → https://www.thisise.tech/newsletter M Y G E A R → https://kit.co/thisisetv M Y F A V O R I T E P R O D U C T S → Balolo Desk Shelf (GET 10% OFF): https://www.balolo.de/?ref=KX44h8yQ → iPad Stand: https://shrsl.com/40np5 → iPad Screen Protector: https://paperlike.com/thisise → iPhone Case: https://www.ipitaka.com/products/magez-case-3-for-iphone-14?ref=nMtRl1ax → Favorite iPhone Accessory: https://www.ipitaka.com/products/magez-grip?ref=nMtRl1ax → Ultimate Power Bank: https://www.omnicharge.co/thisise → Monitor of Choice: https://geni.us/QeQGwW → Budget Monitor I Recommend: https://geni.us/s6EZ1O → Favorite Keyboard: https://geni.us/VFHPAt → Favorite Mouse: https://geni.us/ykBh → My Laptop: https://geni.us/oAAh6t → My iPad of Choice: https://geni.us/Kkru → Headphones I recommend: https://geni.us/0OMXGn → Earbuds of Choice: https://geni.us/Pa9IMP2 → Fantastic EDC Backpack: https://geni.us/V09usm S I M I L A R V I D E O S → This Is Not a Laptop: An iPad Story: C H A P T E R S 00:00 | Intro 00:33 | The day Steve sat down 02:19 | Pure momentum 03:08 | Beyond the living room 04:16 | The decline nobody expected 05:21 | The Pencil changed everything 08:23 | Your next computer is not a computer 08:54 | The M-chip paradox 10:00 | Stage Manager & the spork 10:48 | Two ads, one decade apart 13:00 | The wrong question 14:29 | Steve's oldest dream ┉┉┉┉┉┉┉┉ C O N T A C T M E My website → https://thisise.tech Twitter → https://twitter.com/thisisetv Instagram → https://www.instagram.com/thisisetv ┉┉┉┉┉┉┉┉ M U S I C The music for this video is created in collaboration with Tom Fox Chromatic: http://johnny-harris-x-tom-fox.disco.ac/lib/1632843844 and Epidemic Sound https://www.epidemicsound.com/referral/idtlmw/ D I S C L A I M E R This video contains Amazon affiliate links. As an Amazon Associate, I earn from qualifying purchases at NO cost to you! This helps grow the channel. Your help is appreciated! #apple #ipad #ipadpro #apple50 #thisise