How can the family manage without FAYE?

Many professional families need extra support to run their homes, not for low skilled work but essential things like finding the correct maths tutor or co-ordinating financial services. If both parents are working in good jobs it makes financial sense to hire some one to do those jobs. Finding that reliable, highly skilled, and affordable family "concierge" has been impossible until now. Co-Founder Emily King explains how FAYE matches busy families with professional advisors. Their clients may live in a $1,400,000 home and their family advisors live in $1,000,000 home, and so their is a social fit; families and advisors often become friends too. We discuss how Emily: - Bootstrapped startup raising seven-figure venture capital - Is finding both advisors and families - building out a tech platform like a "slack channel for running a family" - a business model built on flexible, month-to-month revenues. 00:01-02:23: Introducing Faye's concept 10:16-12:12: Pricing and value proposition 18:36-21:29: Fundraising strategies 25:39-29:31: Unexpected learnings and market insights