In this episode, I’m learning right along with you because Billy from Green Juju came on to walk me through brand-new data on their Soil probiotic—done with Innovative Pet Lab (IPL). I love anecdotal wins, but I’m also a big believer in getting real data when we can, especially when we’re talking about something as “big concept” as rewilding the gut with the kind of microbial diversity dogs and cats evolved with. We talk about why Soil is different from the typical “same three strains in ten products” probiotic problem I’ve been researching lately. Soil is grown from a fermented veggie blend (it started as Bailey’s Blend in Billy’s kitchen), and the point isn’t isolating a few strains—it’s bringing the whole food culture back. In the study (47 dogs, mixed diets from kibble to raw), pet parents reported improvements in frequent infections (91%), panting (84%), flatulence (75%), constipation (74%), lethargy (68%), excessive licking (57%), skin/coat issues (51%), vomiting/diarrhea (47%), and even anxiety (26%). What really stood out to me were the lab markers tied to detox and inflammation. Beta-glucuronidase dropped on average ~55% (70% started normal and 98% finished normal), which matters because high levels can recycle toxins and hormones the liver is trying to eliminate. Calprotectin, a marker associated with intestinal inflammation, also improved—most dogs ended in the normal range, with an average reduction around 28% (excluding a parasite outlier).