This AI Machine Turns Memories Into Perfume | SCIRCLE Explained

This AI Machine Turns Memories Into Perfume | SCIRCLE Explained ➡️ Link to My Fragrance Created In Video: https://bit.ly/49B7PFa ➡️ Link To Scircle: https://bit.ly/3NvPH8g ➡️ Buy NEW ScentClub Kit #17: https://theperfumeguy.net/products/scentclub-kit-017 FOLLOW ME ⬇️⬇️⬇️ 🔴 Follow Me on Instagram, Facebook + TikTok @ThePerfumeGuy 📌Send me questions to LFSGQUESTIONS@GMAIL.COM 📌 In this video, I explore a groundbreaking fragrance technology called SCIRCLE, a scent-creation system that uses AI to translate memories, emotions, and personal style into a custom-made perfume. Filmed on location at PHYLUM in Palm Springs, I sit down with Ethan from Scircle to break down how the technology works: from the 34-cartridge system and AI-guided scent design, to live blending right in front of us. I also put the machine to the test by creating a fragrance inspired by a night out: lavender steam, leather, amber, whiskey, spices, and the atmosphere of a sultry bar, and then immediately smelled the result after it was blended. This is not about replacing perfumers. It’s about a new way to experience scent creation, somewhere between ready-to-wear and haute couture perfumery. Whether you’re a fragrance lover, tech-curious, or just fascinated by how AI is entering creative fields, this is a deep dive you’ll want to watch all the way through. VIDEO CHAPTERS 0:00 Introducing SCIRCLE & On-Location at PHYLUM (Palm Springs) What Scircle is, who Ethan is, and why this machine is different from anything else in fragrance right now. 0:57 How SCIRCLE Works: AI, Cartridges & the Scent Creator Machine 34 cartridges, accords vs bases, and how Aura translates ideas into formulas. 2:03 Pricing, Bottles & How to Order (Sniffs vs Full Size) Costs, sizes, and how committing works without wasting money. 3:35 The Origins of SCIRCLE: Bosch, Puig & the Relaunch Where the technology originated, why it stalled, and how it rebounded. 4:29 Can AI Copy or Dupe Fragrances? (Short Answer: No) Why Scircle can’t clone perfumes and what limits actually protect originality. 6:19 Creating a Fragrance From a Memory (Live AI Demo) The story-driven scent concept: lavender, leather, whiskey, nightlife, and mood. 8:56 Scent Board Breakdown & Cartridge Precision Key notes, hidden facets, fuel-injector precision, and why each formula is unique. 12:13 Blending the Fragrance & First Impressions Watching the machine work, smelling the result, and initial reactions. 16:47 Refining the Formula, Gifting & Sharing Creations Editing scents, increasing amber/booze, gifting mode, and sharing fragrances. 21:36 Final Thoughts & Where to Try SCIRCLE Retail locations, online access, and why this tech actually matters. DISCLAIMER: This video is self-funded and not sponsored. I may earn a small commission if you purchase through the links provided. Thank you for the support! All opinions are my own. Fragrance is personal, so always sample before you buy because what works for me might not work for you. 📕 Read Perfume Books 📕 👉🏼 Bad Girls Perfume: https://amzn.to/3rM7pd5 👉🏼 The Ghost Perfumer: https://amzn.to/3aiKspd 👉🏼 Perfumes The Guide 2018: https://amzn.to/2O5JCfK 👉🏼 Perfume The Story Of A Murderer: http://amzn.to/2eJMnB4 👉🏼 Perfume: The A-Z Guide: https://amzn.to/2oZsbFI #ThePerfumeGuy #Scircle #AIPerfume #CustomFragrance #FragranceTechnology #PerfumeInnovation #NicheFragrance #PerfumeAI #ScentCreation #Phylum ✅ Subscribe For More Videos + Giveaways: https://goo.gl/xWnYzi ✅ Latest Video: https://youtu.be/-ZAbZ_k2wUg