Stop Chasing Ghosts: Connect with Centers of Influence on LinkedIn

Your buyers may not be active on LinkedIn—but their influencers are. Learn the COI method to find advisors, partners, and power-connectors who can introduce you to real decision-makers. Less cold outreach, more warm conversations. If your ideal client isn’t active on LinkedIn, don’t panic—work through the people who are. In this video, I show a practical, repeatable prospecting play: identify centers of influence (COIs) around your target audience, build real relationships, and earn warm introductions into decision-makers who rarely log in. You’ll see how to use LinkedIn (and Sales Navigator) filters to find industry influencers, referral partners, and trusted advisors—then move from connect → converse → collaborate → introduce. What you’ll learn How to map influencers around a target account list Sales Navigator & LinkedIn search filters that surface COIs fast Messaging that starts conversations (without pitching) Nurture cadence that turns networking into business development Scripts for asking for introductions the right way Who it’s for: consultants, B2B sales, professional services, SMB owners, and anyone who needs more quality conversations, not more cold spam. If you want my templates or a mini checklist, comment “COI” and I’ll share. #LinkedInProspecting #BusinessDevelopment #Networking #SalesNavigator #WarmIntroductions #ReferralSelling #AccountBased Warm Intros Win: Use LinkedIn Influencers to Reach Your Target Clients Stop Chasing Ghosts: Connect with Centers of Influence on LinkedIn The Influencer Bridge: How to Reach Non-Active Buyers via LinkedIn Prospect Smarter: Build COI Networks for Warm Introductions on LinkedIn From Cold to Warm: Use LinkedIn Influencers to Open Doors Your Buyers Aren’t Active on LinkedIn—Their Influencers Are Referral-First Prospecting: Partner with Influencers on LinkedIn The COI Playbook: Networking to Your Ideal Clients on LinkedIn Business Development Hack: Win Intros Through LinkedIn Influencers Sales Navigator Tactic: Find Influencers, Land Warm Conversations Relationship-Led Prospecting: Influencers → Intros → Clients LinkedIn for Referrals: Build an Influencer Pipeline Get Introduced: Map Influencers Around Your Target Accounts Influence Mapping on LinkedIn: The Fast Path to First Meetings Don’t DM the Buyer—Partner with Their Influencers