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Personal Trainers Are Making This Mistake | This Is Why Personal Training Businesses Fail

2.1K views· 119 likes· 28:35· Jan 29, 2026

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What's up guys! Jeff from Sorta Healthy here! In todays video we'll be talking about why personal training businesses fail and some common mistakes that personal trainers make. Patience and shiny object syndrome are key talking points in this one, and I think that's fitting because personal trainers have a real problem with both. This video and podcast is a follow up to all of the recent YouTube videos and podcasts on starting and running a personal training business. Really we'll be covering the topics we missed in those previous episodes. Here are the things we focus on in this personal training business episode: 0:52 Patience as a Personal Trainer 4:00 Shiny Object Syndrome 6:45 When you care more than your clients 11:32 Discounts On Personal Training 14:27 Referrals As A Personal Trainer 18:16 Your Personal Training Business Model | Be Different! 20:05 Personal Training Studio Design 22:57 Personal Training Non-competes and Taking Clients 24:13 Client Retention Matters The Most... at least kinda 28:09 Ask Us Your Personal Training Questions LIVE! Attend the KIPS Fitness Builder Conference: https://kipsonline.org/fitness-builder/?ap_id=sortahealthy You can download the forms we use in our personal training business by going to this link: https://www.sortahealthytrainered.com/freepersonaltrainingforms ---- Podcast: https://open.spotify.com/show/17X4Pb7gYJ5LLTiQwuAkhQ Follow us on Instagram: https://www.instagram.com/sortahealthyjeff

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