Episode 22 - LTK Creators, Brittany Sjogren & Jen Reed - Inside LTK Con 2025 (Part 1)

Recorded at LTK Con 2025, this episode of More to Say brings together two powerhouse creators: Brittany Sjogren of Loverly Grey, known for her fashion and lifestyle content and her knack for mixing affordable and luxury style, and Jen Reed of The Sister Studio, known for her approachable, stylish finds and proving that dressing well doesn’t always mean spending a lot. Together, Brittany and Jen share their insights on building engaged communities, growing influence, and creating meaningful connections with their audiences. They provide a masterclass in creator commerce, community-building, and leadership, offering both inspiration and actionable advice for anyone looking to grow their business, engage authentically, and make a lasting impact. WE DISCUSS: (00:00) Brittany Sjogren: The Power of Reels and Community Engagement (02:31) Insights from LTKCon: Creator Collaboration and Growth (05:38) Navigating Social Media Metrics and Creator Mindset (08:12) Building a Strong Community and Effective Content Strategy (11:09) The Importance of Authenticity in Content Creation (13:58) The Role of Gifting and Product Seeding in Influencer Marketing (19:20) Strategies for Growth and Overcoming Challenges (25:16) Creating a Connection with Your Audience (27:57) The Journey from Creator to Entrepreneur (33:41) Jen Reed - Finding Balance in Business and Personal Life (36:27) Giving Back to the Community (38:57) Advice for Aspiring Creators (42:06) The Future of Content Creation and Trends LTK for Creators LTK for Brands Learn more about More To Say Watch on YouTube Follow and shop Amber's LTK Follow Amber on Instagram Connect with Amber on LinkedIn Follow and shop Brittany’s LTK Follow and shop Jen’s LTK Follow Brittany on Instagram Follow Jen on Instagram LTK for Creators: https://creator.shopltk.com/apply/creator/home?utm_source=pr&utm_medium=podcast&utm_campaign=mts LTK for Brands: https://company.shopltk.com/en-us/brands/apply?utm_source=pr&utm_medium=podcast&utm_campaign=mts Learn more about More To Say: https://company.shopltk.com/more-to-say?utm_source=pr&utm_medium=podcast&utm_campaign=mts Watch on YouTube: https://www.youtube.com/playlist?list=PL-Dq7MW-K04X4mFz66offfe0F9YdPSYL1&utm_source=pr&utm_medium=podcast&utm_campaign=mts Follow and Shop Amber's LTK: https://www.shopltk.com/explore/AmberVenzBox/collections/11ef176f7149a07bbc3a0242ac110013?utm_source=pr&utm_medium=podcast&utm_campaign=mts Follow Amber on Instagram: https://www.instagram.com/ambervenzbox/?utm_source=pr&utm_medium=podcast&utm_campaign=mts Connect with Amber on LinkedIn: https://www.linkedin.com/in/ambervenzbox/?utm_source=pr&utm_medium=podcast&utm_campaign=mts Follow and shop Brittany’s LTK: https://www.shopltk.com/explore/loverlygrey/ Follow and shop Jen’s LTK: https://www.shopltk.com/explore/thesisterstudioig Follow Brittany on Instagram: https://www.instagram.com/loverlygrey/?hl=en Follow Jen on Instagram: https://www.instagram.com/thesisterstudioig/?hl=en