In this episode of the Seldomly Often fragrance podcast, we tackle a question many fragrance lovers eventually ask: How do you get into niche? We start by trying to define what “niche” actually means—is it independent brands, artistic freedom, limited distribution, higher prices… or just a mindset? From there, we share our personal stories of going deeper into the fragrance rabbit hole—what pulled us in, what surprised us, and what changed along the way. To wrap it up, we offer practical recommendations and approachable starting points for anyone curious about exploring niche perfumery without feeling overwhelmed. Are you already deep into niche, or just getting started? Share your journey in the comments! Be sure to give John some love on his channel @Frag-Jitsu, follow Mo’s journey @ScentsForThought, and check out Luke’s Instagram @switzer_scent. #fragrance #perfume #nichefragrance #fragrancereview #fragrancepodcast #perfumecommunity #fragrancecollection #fraghead #nichesperfume #indiefragrance #luxuryfragrance #fragrancejourney #fragranceenthusiast #fragranceaddict #perfumetips #fragranceadvice #fragrancecommunity #perfumeaddict #fragranceconversation #scentjourney Timestamps: 0:00 Intro 2:30 What is niche? 20:15 Our entry into niche 42:39 Our recommendations

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