Most nonfiction books either fail to attract an audience or achieve only short-term success. The few that manage to generate a high volume of sales often do so through expensive marketing campaigns, temporary media buzz, or author popularity. As a result, it’s rare for new authors to break through and create a lasting impact. Write Useful Books by Rob Fitzpatrick provides an alternative path. It explains how to plan, write, test, and refine engaging nonfiction books using proven strategies from the world of entrepreneurship. The approach can help a new author create a truly useful book that automatically attracts new readers through word-of-mouth referrals. Let’s explore three of my favorite insights from the book. CLICK HERE FOR THE FULL ARTICLE, BOOK LINKS, AND MORE: 🌎 https://rickkettner.com/write-useful-books-book-summary/ SUBSCRIBE TO THE PODCAST FOR THE AUDIO EDITION: 🎧 https://www.buzzsprout.com/1283141/8888381 📚 AUDIOBOOKS ARE THE MOST CONVENIENT WAY TO READ Try Audible FREE For 30-Days → https://amzn.to/3SvTdO6 WANT TO PICK UP A COPY OF WRITE USEFUL BOOKS? Buy It On Amazon or Audible ➜ https://www.amazon.com/dp/1919621601/ THE BEST PRODUCTIVITY BOOKS 📚 https://youtu.be/TLT3OhX5yKw THE BEST PRODUCT DEVELOPMENT BOOKS 📚 https://youtu.be/Tvxd89zTyM4 THE BEST STRATEGY BOOKS 📚 https://youtu.be/NX1bcEz6Rt8 THE BEST BOOKS FOR ASPIRING ENTREPRENEURS 📚 https://youtu.be/wCN0Qk0eaio THE 10 BEST ENTREPRENEUR BOOKS 📚 https://youtu.be/YrfihWIFEKg Follow Rick Kettner for episode updates, book recommendations, and more. ► https://www.twitter.com/rickkettner/ ► https://www.instagram.com/rickkettner/ ► https://www.linkedin.com/in/rickkettner/ ► https://www.youtube.com/rickkettner/ CHAPTER MARKERS 00:00 - Write Useful Books by Rob Fitzpatrick 01:00 - Insight #1 - A Truly Useful Book Doesn’t Require Much Marketing 04:18 - Insight #2 - Start With A Clear Promise For A Specific Reader Profile 07:45 - Insight #3 - Deliver On The Promise To Drive Word-Of-Mouth Referrals 10:59 - Conclusion and Final Thoughts Content by Rick Kettner Produced by Kyle Trienke

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