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what is the optimal video length on social media

175 views· 5 likes· 5:16· Feb 18, 2026

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📍Try Repurpose for FREE: https://repurpose.io/?fpr=524355&fp_sid=himpmwt 💲 Social Media Monetization Cheat Sheet: https://docs.google.com/document/d/1JnRbydZI4QYD1eH9WODIY6cxYahuUF5hZqXRvlyf3pQ/ ❓ In this video, I break down the optimal video length for every major social media platform and why it matters more than most creators realize. I explain how TikTok, YouTube, Facebook, and Snapchat each reward different runtimes based on their monetization models, what length performs best for growth versus revenue, and how to adjust your content strategically instead of guessing. If you’ve been posting without thinking about runtime, this will change how you structure every video moving forward.

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