THE MONEY IS IN WHAT YOU WALK AWAY FROM #socialproofpodcast

A lot of people think the goal is to find more deals. It’s not. The goal is to find the right ones. Because every deal is not a good deal. And if the numbers don’t make sense on the front end, they won’t make sense later. That’s why discipline matters. Understanding your formulas. Knowing your margins. Accounting for repairs, vacancies, and reserves. All of that determines whether a deal works or not. So you end up saying no more than you say yes. And that’s not a bad thing. That’s how you protect your money.