How to track your CTR on Amazon

Are you wasting ad spend on Amazon due to low click-through rates? This video identifies common Amazon PPC mistakes that prevent conversions, such as incorrect targeting and generic ad copy. We explain how these issues lead to poor ad performance and show you how to improve Amazon click through rate effectively. Learn how to optimize your Amazon ads for better results and boost your Amazon PPC CTR. Get help improving your Amazon listings and conversion rate with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSeller #AmazonMarketing #EcommerceTips #AmazonAdvertising -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 -------------------------------------------------------------------------- Timestamps 00:00 – What Is Amazon CTR and Why It Matters 00:30 – Where to Find Brand Analytics 01:10 – Understanding IAP Funnel (Impressions to Purchases) 01:50 – How to View CTR by Category and ASIN 02:00 – Finding CTR Inside Campaign Manager 02:40 – Checking CTR by Campaign 03:10 – How to Download Reports to Track Over Time 03:40 – Using CTR Data to Spot Funnel Drop-Off ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw