High ACOS? Kevin Sanderson Reveals the Real Problem

Amazon PPC strategy Q&A for low sales, low CTR, high ACOS, keyword targeting, and ad spend issues. Learn how to fix Amazon ads not spending, improve conversions, and optimize campaigns step by step. Covers PPC budget strategy, keyword research, campaign structure, and listing performance fixes. Need help improving your Amazon ads and sales? Get expert support for your account today: https://bit.ly/4jMZtxu Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 10:00 - Live PPC Q&A introduction 10:46 - Audio check and setup 12:12 - PPC masterclass mention 13:42 - Ads not spending issue 17:00 - Free course giveaway 19:07 - Launch PPC strategy 21:24 - Low CTR and no clicks 23:39 - Keyword targeting tips 25:24 - Campaign structure 27:20 - New seller PPC advice 30:03 - Keyword promotion strategy 33:08 - Inventory discrepancy 36:29 - No conversion issue 40:52 - Competitor targeting 43:07 - Long tail keywords 46:07 - New brand PPC setup 49:51 - Keywords per campaign 52:19 - Hire vs DIY PPC 55:07 - PPC career advice 58:23 - Early launch data review 01:01:45 - Rising CPC strategy 01:05:06 - Final PPC advice ------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw