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Russ: The Small Changes That Separate Failing Artists from Successful Brands

104 views· 11 likes· 40:05· Jan 16, 2026

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Lessons 300-332 Full Video: https://youtu.be/pHvMoW-RFFU?si=k-EJz_jZH_dF9WIv Independent Artist Russ, also known as Russ Vitale, is an American rapper, singer, songwriter, record producer, author & entrepreneur. Russ’ claim to success lies in his chart-topping songs, albums, and best-selling books. CHECK OUT: MY SOCIAL MEDIA PLANNER: https://f.mtr.cool/RSABMY MY #1 CREATIVITY TOOL: https://1.envato.market/Dy57mG THE COMPLETE RESEARCH FOR THIS VIDEO (ALL 332 LESSONS): https://docs.google.com/spreadsheets/d/13l4OPToON_pCHMmtCnMbOjfbt1qa1hjAPGEFlf99O-8/edit?usp=sharing This video contains affiliate links and promotions, meaning I receive a commission if you purchase products or services through the links which are provided. While that commission helps my channel and family tremendously, I’d like to reiterate that my product recommendations are genuine. These are products that I’ve recommended to friends even before becoming an affiliate. Thank you guys! ADD ME ON: INSTAGRAM: https://www.instagram.com/mitchellk_youtube/ Russ is best known for songs like Losin control, Workin on me, What they Want, Goodbye, Boohoo child trauma, Do it myself, Ride slow, 3:15 (Breathe), Handsomer, Cherry Hill, Missin You Crazy, best on Earth, and Me You. Successful albums include There’s Really a Wolf, Zoo, Wild, Shake the Snowglobe, Chomp, Chomp 2, Chomp 2.5, and Santiago. Russ’ books: It’s All in Your Head: Ever Wonder If You've Been Waiting for Yourself, and It Was You All Along, are two more massive wins for independent artists in the music industry. Each book is a roadmap and guide for upcoming artists to get fans and build wealth. More than just musicians, Russ’ career is full of lessons for entrepreneurs, content creators and success-oriented people. This video serves as a comprehensive deep-dive into Russ’ career, success and ideas. This is a blueprint for any creative who wants to build something real and successful. $100M indie rap legend Russ, details turning down major label record deals, owning his masters, the perks of staying independent in the music industry, and the importance of ownership, faith and belief. This isn’t your average interview or podcast, it’s a masterclass on the secrets that led to Russ’ success in music and business. If you’re an up and coming artist - this is one of the most important compilations of lessons and ideas that you can learn from. Shoutout to Russ for giving us these pointers. Shoutout to Bugus and the whole DIEMON team. Record label executives, music managers, and music producers - this is a gem for you. Learn how to gain fans, gain listeners, make money off of your music, and have a successful music career. This is Russ’ guide to navigating the music industry and winning big. The opinions shared throughout this production are for entertainment purposes and do not necessarily reflect those of the host. Any items held by the host are coincidental props, not real items, regardless of appearance. For any questions or requests, email me through the email address provided on this youtube channel. This video essay took two years to make between research, scripting, filming and editing. If you enjoyed the video, please consider leaving a LIKE & SUBSCRIBE to my channel: https://www.youtube.com/@MitchellKeahey 0:00 Intro 0:50 Find your purpose 2:00 Happiness doesn't lie in your next achievement 3:20 Self-Mastery is a better game to play than chasing achievements 4:30 Success isn’t a final destination 7:19 The pursuit of success can wear you out 8:17 Strive to keep a healthy work-life balance 10:07 Your dreams can't always take precedence over loved ones 11:06 Resist the urge to blow all of your money when you finally get it 11:56 When success finally comes, it comes quickly 13:16 When you're making a lot of money, it's easy to lose track of it 14:21 Don’t be afraid to delegate 16:34 Give your people room to grow & build trust 17:57 Don't Be A Micromanager 19:00 When you're a boss, it all falls on you 19:38 You can't take stress-free vacations once you're successful 20:33 You're a target when you have money 21:12 Money’s worth more than fame 21:57 Money brings new problems 22:49 Money will expose who you truly are 23:44 Stay loyal to your team 24:27 Stay grounded to your roots, don't get lost in success 25:09 A lot of the success you see online is fake 26:47 Spend time building the best product that you can 28:18 Go the extra mile when nobody is looking 29:11 If you want the “throne” then you've got to take it 29:41 Success is addictive, it’s easy to get greedy 30:17 Stay paranoid not to fall off & lose everything 30:59 Don't get lazy after success comes 33:17 Don't be afraid to branch out & try something new 34:18 Freedom & Autonomy are valuable assets 36:24 Ownership creates freedom 37:08 Be your own boss 38:56 The Journey is the treasure 39:48 Outro #Russ #MusicBusiness #Success #MusicIndustry #ArtistManagement #MusicBusinessTips #IndependentArtist

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