Download the Bootstrapped Report: https://www.joinstation.co/bootstrapped Station recommendations: https://www.joinstation.co/recommendations Tools talked about: Ahrefs: https://ahrefs.com Ahrefs Webmaster Tools: https://ahrefs.com/webmaster-tools Semrush: https://www.semrush.com Google Search Console: https://search.google.com/search-console/about Keywords Everywhere: https://keywordseverywhere.com UberSuggest: https://neilpatel.com/ubersuggest/ ChatGPT: https://chatgpt.com Chapters: 00:00 Introduction to SEO Tools 00:26 Introducing Erin Ollila: SEO Copywriter 01:06 Ahrefs 04:35 SEMrush 06:45 Google Search Console 11:36 Keywords Everywhere 13:41 Ubersuggest 16:58 AI in SEO 23:06 Additional Resources Finding the right tools to help you accomplish your goals with search engine optimization or SEO can be tricky. Yes, in a lot of ways, the best tools for helping you be found in search should be pretty searchable, right? That’s true for the most part, but those tools also tend to be the ones that are the most expensive and have the most money. So, it’s not always clear which tools to be using, especially if you’re just getting started with SEO. To help find the best software for SEO, I brought in Erin Ollila, who is an SEO copyrighter. I’ve personally seen Erin work with many different businesses over the last few years and every time I talk to Erin about SEO, I’ve always learned something new. In this conversation Erin, we talked specifically about which SEO tools she’s using these days and how she recommends others approach them as they’re very dependent on what you’re trying to accomplish with them. ___________________________________________________________ Weekly Newsletter: https://pages.matthewgira.com/youtube Website: https://www.joinstation.co