Stop and pause before you start writing your next downloadable, guide, or ebook for your content marketing clients as a freelance writer. So many of these writing jobs go awry because freelance writers fail to ask certain questions on client calls, understand the project scope and go ahead anyways, don't get more details about audience and goals, and write more than they're asked to, filled with fluff, then try to charge clients for the word count gap. This week's video is going over how you can write much better and more effective downloadables, guides, and ebooks, understand the difference between these content marketing jobs, why you need an actual scope to write high-quality content, why you need to understand not only if the piece is for generating downloads, subscribers, leads, and sales BUT also what the next action is, and why you need to keep design and graphics in mind as you write to create content that shines while delivering results. Full Transcript Here: https://www.mandyellis.com/weekly-livestream/content-marketing-clients-hate-this-heres-the-fix ________ Ever thought, "I wants the steps seasoned freelance writers know by heart?" Get them free with my Seasoned Veteran Cheatsheet, your step-by-step client, marketing, and onboarding checklist to Forge Gold-Standard Freelance Success: https://www.mandyellis.com/cheatsheet Want to 2X or 3X your prices overnight? Check out my FREE Pricing Guide tailor-made for freelance writers and content strategists: https://view.flodesk.com/pages/5f78d012322e6addec584a72 Want a step-by-step blueprint proven by clients and students to grow a high-earning freelance writing business you adore? Check out my course, Freelance Writer Wealth Lab here: https://www.mandyellis.com/course Looking to fast-track your freelance writing success? Join my 5-day lightning-speed course, Runway, here: https://www.mandyellis.com/runway Need some tried-and-true marketing, LOI, cold email, LinkedIn, and contract templates proven to get responses and results? See my template bundle: https://www.mandyellis.com/templates Want weekly actionable advice plus updates on new freebies and when Freelance Writer Wealth Lab opens for enrollment? Join my email list here: https://view.flodesk.com/pages/5f8e4b311ae3721c031ddd24 Want to follow me for inspiration, tips, and to stay connected? Coaching: https://www.mandyellis.com/coaching Freelance Writer Wealth Lab Course: https://www.mandyellis.com/course LinkedIn: https://www.linkedin.com/in/mandy-ellis/ Instagram: https://www.instagram.com/itsmandyellis/ ________ Hi there! I’ve got you covered for all things freelance writing. We’ll go over a quick bite tip to help you move forward in your business, then I’ll answer any and all of your questions; including those on marketing, money, mindset, mental health, and of course, business. For a little on who I am and who I’ve worked with, check out my site: https://www.mandyellis.com/ So glad you’re able to join me, and I’m looking forward to learning more about you and your freelance writing career! So psyched you’re joining me on this livestream adventure! 00:00 Introduction 00:32 Get the actual scope and know the difference between these two things 05:08 Who's the end audience, what's the goal, what's the next step 08:26 Start with design in mind in your large outline

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