LOI vs. Pitch - Which is BEST For Winning Top Freelance Writing Clients?!

Which situations make sense for freelance writers getting their marketing engine running to send an LOI and when should you dig deep into research and interviews for a pitch? If you send an LOI, does it look like you didn't make the effort? And how do you deal with calls for pitches properly?  In this week's livestream, we're going over what freelance writer marketing situations make sense for LOIs and which ones make sense for pitches, what looks lazy in an LOI vs. a pitch, how do you handle calls for pitches, and do clients think you're assuming you know better than them if you send a pitch vs. an LOI?  Full Transcript Here: https://www.mandyellis.com/weekly-livestream/when-freelance-writers-should-send-an-loi-vs-sending-a-pitch ________ Trying to price your work for what it’s worth? Check out my FREE Pricing Guide here: https://view.flodesk.com/pages/5f78d012322e6addec584a72 Want weekly actionable advice plus updates on new freebies and when Freelance Writer Wealth Lab opens for enrollment? Join my email list here: https://view.flodesk.com/pages/5f8e4b311ae3721c031ddd24 Want to grow a high-earning freelance writing business? Check out my course, Freelance Writer Wealth Lab here: https://www.mandyellis.com/course  Need some fantastic contract and marketing templates for your high-end freelance writing biz? See my Contract and LOI Bundle here: https://www.mandyellis.com/bundle  Want to follow me for inspiration, tips, and to stay connected? Coaching: https://www.mandyellis.com/coaching   Freelance Writer Wealth Lab Course: https://www.mandyellis.com/course   LinkedIn: https://www.linkedin.com/in/mandy-ellis/  Instagram: https://www.instagram.com/itsmandyellis/  ________ Hi there! I’ve got you covered for all things freelance writing every Friday at 12 pm CT (10 am PT/1 pm ET). We’ll go over a quick bite tip to help you move forward in your business, then I’ll answer any and all of your questions; including those on marketing, money, mindset, mental health, and of course, business.  For a little on who I am and who I’ve worked with, check out my site: https://www.mandyellis.com/  So glad you’re able to join me, and I’m looking forward to learning more about you and your freelance writing career! So psyched you’re joining me on this livestream adventure! 00:00 Introduction 01:06 Spin for free 1:1 coaching call winner 03:07 When to send LOIs vs. pitches 11:28 What looks lazy in an LOI vs. a pitch 31:18 How do you handle calls for pitches 34:25 Do clients think you're assuming you know better than them if you send a pitch vs. an LOI 39:19 Question: Would your ecommend adding an elevator pitch to your LinkedIn header image? 40:27 Do you recommend investing in a website or another platform like Medium if your business isn't profitable yet?