*Get our free AI Ads Workflows + Prompts to create 1k Ads:* https://clickhubspot.com/wso Will every business have a creative agency “coworker” powered by AI? Kipp, Kieran, and Patrick Haede (founder of Superscale AI) dive into how autonomous advertising agents are revolutionizing paid ads—making it possible for any business, no matter the size or budget, to compete with the world’s biggest brands. 00:00 — Intro: AI Agents Are Coming for Advertising 01:00 — Why Paid Ads Are More Important Than Ever 02:30 — Super Scale Demo: AI-Generated Video Ads & Avatars 06:00 — Custom Brand Avatars & Trademarking Digital Characters 07:30 — The Video Ad Arbitrage: Why Small Businesses Should Care 09:00 — From Templates to Agents: The Next Stage 10:00 — One Prompt: Competitor Research + 20 Ads in 5 Minutes 12:00 — Pricing: $49/Month for Agent-Powered Ads 13:00 — AI Tools → Agents → Agent Teams → Autonomous Agents 15:00 — What Differentiates Winners When Everyone Has AI Ads 17:00 — Ad Velocity: Why Running 100 Creatives Beats 10 18:00 — Iterating Ads Conversationally (Airbnb Demo) 20:00 — The Agent Score: Training Your AI Coworker 22:00 — From Shopify Sync to Brand Guidelines on Autopilot 24:00 — The Autonomous Future: "Make My Meta Ads Better" 26:00 — Recursive Improvement: Agents That Optimize Themselves 30:00 — Do You Even Need to Be a Paid Marketer Anymore? 32:00 — Power Collaborators: The New Marketing Skillset 34:00 — Small Businesses Competing with Nike Ep. 404 Mentions Patrick Haede https://www.linkedin.com/in/patrickhaede/ Superscale https://superscale.ai/ Similarweb https://www.similarweb.com/ Shopify https://www.shopify.com/ Host Links: 📲Kipp Bodnar, https://twitter.com/kippbodnar 📲Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke. About the Show Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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