*Get Tina's Prompt Engineer Guide to make killer AI agents:* https://clickhubspot.com/dbf Ep. 388 Did you know that deep domain expertise—not just engineering chops—is now the critical skill for building powerful AI workflows? Kipp and Tina Huang, data scientist and YouTuber, dive into how anyone can use tools like ChatGPT and n8n to stop customers from leaving by automating and personalizing your workflows for true impact. Learn more on identifying the right problems to automate, the essential components of building AI-powered agents, and the cultural and organizational strategies to actually get your team on board and drive change. Mentions Tina Huang https://www.youtube.com/@TinaHuang1 AI Agent Boot camp https://www.lonelyoctopus.com n8n https://n8n.io Gemini 3 https://gemini.google.com Gumloop https://www.gumloop.com Timestamps: 00:00 Starting Smart with AI Workflow 06:00 Preventing Customer Churn with AI 06:41 AI-Powered Customer Issue Resolution 12:45 Essentials of Agentic Workflows 17:13 Domain Expertise Drives Agentic Systems Host Links: 📲Kipp Bodnar, https://twitter.com/kippbodnar 📲Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke. About the Show Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

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